I worked on a live lookbook program designed to support retail partners through a digital experience that integrated real-time data and manufacturer grade lists. As the program expanded, the system needed to remain visually polished, accurate, and scalable across a growing number of retail customers.

As lead designer, I was responsible for layout refinement, visual consistency, quality control, and supporting the structure behind the live lookbook experience. I also worked closely with the media manager and developer to test the program, resolve issues, and improve the final output for retail use.

This was not a static lookbook. It was a live system connected to real-time information, which made accuracy critical. Each retail customer and each item required a unique identifier, and the program continued to grow as more retail partners joined.

I assigned unique numbers in Excel to help organize the system and support accurate data mapping across customers and items. I collaborated closely with the developer and internal team to test the live lookbooks, refine layouts, resolve formatting issues, and maintain a consistent user-facing experience. I also made sure the design remained polished while supporting the structure needed for scale.

The program grew to support more than 30 retail customers and became a polished sales and marketing tool across the retail network. This project strengthened my ability to work at the intersection of design, data accuracy, and cross-functional 

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